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Agency

About the agency | Wirkraum

Precisely developed. Clearly profiled. Effectively implemented.

BURN-IN sees an agency as a space for projects that demand clarity, substance and excellence. We work out the essence of a company, brand, project or initiative - and translate this essence into appearances, narratives, formats and processes that become visible, tangible and effective.

This is how solutions with a profile are created. Strategic thinking, creative consolidation and concrete implementation intertwine - digital and analog, networked thinking and designed for real impact.

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What makes the agency at BURN-IN special

Create clarity.
Generate resonance.
Shape the future.

The BURN-IN agency translates essence into impact. To achieve this, we combine strategic clarity with creative precision and implementation expertise - until ideas become formats that provide orientation, reach people and work in everyday life. We do not think in individual measures, but in coherent overall contexts: Positioning, communication, visibility, processes and implementation intertwine.

What makes us special is that we come from an art context and bring a curatorial eye - a sense of dramaturgy, tonality, materiality and resonance. This flows into art branding, but also into "classic" design and communication tasks with high standards: brand appearances, digital experiences, campaigns, content systems, visual identities and precise implementations that do not appear interchangeable, but have substance and support.

Whoever gains clarity gains impact. This is exactly where positioning begins: in the courage to sharpen and make your own visible.
Sonja Dolzer

What we do

Sharpen. Tell. Realize.

Our work begins where clarity is needed - and leads to where it should be visible.
Positioning & brand profile
Positioning & brand profile We sharpen identities, work out the core and develop a clear profile with recognition and direction.
Storytelling & text
We translate content into strong narratives, concise messages and texts with attitude, resonance and strategic clarity.
Online & digital visibility
We develop websites, digital formats and content that provide orientation, bring brands to life and build visibility in a targeted manner.
Print & Visual Communication
We design advertisements, posters, magazines, catalogs and books - precise in message, strong in design and consistent with the brand
Workshops & development formats
We design and support workshops, spaces for reflection and creative formats for positioning, transformation, corporate culture and new perspectives.
Concepts & implementation
We translate ideas into campaigns, formats, presentations and processes - and orchestrate an implementation that works: strategically clear, practically connectable, tangibly effective.
Who we work for

For all those who do not want to appear interchangeable.

We work for companies, artists, organizations and projects that actively shape transformation, strive for sustainable impact and want to become visible with profile, clarity and substance.

We are interested in projects that think beyond standard solutions - and seek an approach that consistently takes independence seriously, integrates responsibility and anchors impact strategically and practically.

New brand management tools

Technology with a purpose.

AI as an extension of creativity and strategy.

New technologies are now expanding the possibilities of communication, visibility and brand management. We also see artificial intelligence as a useful tool - where it supports processes, expands perspectives and increases quality.

Clever coordination remains crucial: clear guidance, precise selection, good dramaturgy and a keen sense of context, tonality and purpose. The result is a contemporary combination of technology, creativity and strategic excellence.

 

Tech is interchangeable. Brand is relationship. It becomes strong when technology, content and design interact in such a way that people feel picked up.
Lukas Dolzer

Room for new thinking

Workshops for brand, culture and transformation

The strongest impulses arise off the beaten track. Give your brand the space to be rethought.

Let's find out together which workshop format suits your current development.

Transformation workshop
Transformation & images of the future

We accompany change processes with clarity, open up new thinking spaces and develop visions of the future with strategic direction.

Sustainability & authentic communication

We translate responsibility into clear messages and strengthen sustainable communication with substance, credibility and profile.

Emotional brand development

We work on the core of the brand - on attitude, resonance and storytelling that not only reaches people, but connects them.

Corporate Culture & Identity

We make values, collaboration and cultural dynamics visible and accompany development processes with depth and orientation.

 

Purpose, positioning & future profile

We sharpen relevance, define profile and develop positioning that combines social issues with entrepreneurial clarity.

Storytelling, content & community

We develop topics, formats and communicative guidelines that combine visibility with resonance, community and attitude.

Aesthetics as a transformation lever

We combine art, space, brand and culture to create an approach that makes attitudes visible and allows change to be experienced.

Let's find out together which workshop format suits your current development.

Examples & projects

Agency | What comes out of it

Here you can see how clarity, profile and implementation become concrete impact. The selected projects provide insights into formats, narratives and processes with substance.

  • habegger.art
    Agency Case study Storytelling Positioning Naming Homepage

    BURN-IN has been supporting artist Isabelle Habegger for more than ten years. With habegger.art, a new chapter begins: a strategic repositioning between the journey into the world and the journey inwa…

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  • Transgourmet relies on BURN-IN
    Agency Case study Geomarketing Direct marketing Databases

    Transgourmet, Europe's second-largest pick-up and delivery wholesaler, relies on our cutting-edge geomarketing expertise.By strategically linking geomarketing data with the customer base, we deliver n…

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  • Blooming Codec | A book in the making
    Book project Fisherman Sonja Dolzer GreenART Art branding Gallery

    Floral aesthetics meets culture-driven managementWith The Blooming Codec, BURN-IN is developing a book together with Richard Fischer that brings art, culture, sustainability and management into a stro…

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  • Tilde Anna Jäger
    Agency Case study Storytelling Positioning Branding

    With Tilde Anna Jäger, BURN-IN is working on the precise visualization of a multi-layered life's work. The focus was not only on gallery representation, but also on the task of structuring an extensiv…

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  • reARTivated
    Agency Case study Storytelling Positioning Naming Homepage

    With reARTivated, a project was created in close collaboration with Michaela Keil that was intended to be bigger than a classic artist positioning from the outset. In individual workshops, BURN-IN dev…

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  • Petra Traxler | contemporary painter
    Agency Case study Storytelling Positioning

    Petra Traxler-Pilgram's work requires more than a mere presentation space. It needs a space that allows for clarity and carries ambiguity, that does not smooth out lines, words and social tension, but…

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  • BURN-IN BUSINESS CIRCLE IV
    Event Corporate Culture Agency GreenART Business Circle Charity

    With the fourth BURN-IN Business Circle, BURN-IN condensed its many years of work at the interface of art, corporate culture and strategic brand development into a business talk with clear relevance f…

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  • New online presence for Richard Fischer
    Agency Case study Workshops Storytelling Workshops

    During the coronavirus shutdown, BURN-IN created something truly sensational.The new, extremely authentic online presence of Richard Fischer, who inspires collectors worldwide with his sensitive flora…

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  • Ellen Semen | contemporary artist
    Agency Case study Positioning Storytelling

    For Ellen Semen, BURN-IN developed a digital presence with the character of a work of art that goes far beyond a classic artist website. The result is an individually designed corporate website in whi…

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  • KLARTEXT. A book is taking shape.
    Book project Agency Design Concept Design

    For Petra Traxler-Pilgram, BURN-IN collaborated with KLARTEXT to create a book that brings her work, language, and artistic approach into an editorial form—precisely designed, with condensed content, …

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  • Rifaae | contemporary artist
    Agency Case study Storytelling Positioning Homepage

    From the very beginning, it was crucial for Rifaae to be able to communicate his work worldwide - in a form that carries cultural depth, artistic independence and contemporary presence in equal measur…

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  • Review Design Linz | Images
    Corporate Culture Art branding Trade fairs & events Event Agency

    Over 130 exhibitors from Austria, Germany, France, Italy, the Netherlands, Poland, Switzerland, the Czech Republic and Hungary showcased interesting products from the fields of interior design to fash…

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  • Wiesmayr COOL SUMMER BREEZE campaign
    Agency Case study Corporate Culture GreenART Campaign Full service

    For many years, our agency has been designing and managing holistic, emotional communication campaigns for our client Wiesmayr Klimatechnik, demonstrating that strategic, emotional brand development g…

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  • Fotoshooting für ATOMIC
    Agency Case study

    Dr. Shebl & Partner Generalplaner GmbH beauftragte uns mit 2 Fotoshootings. Das Architekturbüro benötigte geokodierte Daten für fotorealistische Visualisierungen der neuen Produktionshallen v…

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  • Learning Organization Article #124
    Gallery Agency Press

    GreenART Return on Culture:An unusual business modelThe controversial, inspiring LO magazine starts where the mainstream leaves off. It inspires, revealing unfamiliar perspectives. It is written by th…

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