Simone Opdahl studied graphics and design with a focus on painting at the Münster University of Applied Sciences, the Zurich School of Applied Arts and the Ecole des Beaux-Arts-Lausanne. She worked for the advertising agency Young&Rubicam in Bern and the advertising agency Publicies-Intermarco-Farner in Frankfurt. The artist lived in Oslo for three years before setting up her own advertising agency in Würzburg.